Industry Articles

The Stansberry Firm regularly offers advice and expertise by contributing to trade magazines as a guest author.

Please take some time to browse some of our work:

Fleet Management 101: Fundamentals to Maximizing ROI
Cover Story, Carolyn Stansberry
Rental Equipment Register
April, 2017

Moving on up with multiple locations
Feature Story, Pamela Mills-Senn
Gary Stansberry, Supporting Dialogue
InTents Magazine
August, 2016

What Is Your Internal Image?
Cover Story,  Gary Stansberry
Rental Equipment Register
April, 2016

Navigating with Financial Buyers
Cover Story,  Carolyn Stansberry
Rental Equipment Register
July, 2015

Maximize your Software to Maximize your Cash-Flow
Guest Columnist,  Carolyn Stansberry
Point of Rental Software, Blog
April, 2015

What is Your Rental Identity?
Cover Story,  Gary Stansberry
Rental Equipment Register
March, 2015

Measure, Manage, Improve: Winning against the Goliaths
Cover Story,  Gary Stansberry
Rental Equipment Register
April, 2014

Are the Financial Backers Coming Back to Party Rental?
Guest Columnist,  Gary Stansberry
Special Events Magazine
March-April, 2014

Maximizing Profits from your Rental Fleet
Cover story,  Gary Stansberry
Rental Equipment Register
April, 2013

The Other Side of Rental Penetration
Note from the Editor,  Michael Roth
Gary Stansberry, Supporting dialogue
Rental Equipment Register
April, 2013

Is it Time to Expand (or Sell?)
Cover story,  Gary Stansberry
Rental Equipment Register
April, 2012

The Next Level
Cover story, Contributor, Gary Stansberry
Rental Management Magazine
April, 2012

What’s Your Best Price?
Feature Story, Gary Stansberry
InTents Magazine
April, 2012

Business Valuation Basics
Feature Story, Gary Stansberry
Specialty Fabrics Review
October, 2011

Will Funds Flow?
Contributor, Gary Stansberry
Rental Equipment Register
August 2011

Managing Your Rental Business for Recovery
Feature Story, Gary Stansberry
Rental Equipment Register
February 2011

Think Like a National, Act Like a Local
Feature Story, Gary Stansberry
Rental Equipment Register
February 2010

Put On Your Work Clothes
Feature Story, Gary Stansberry
Rental Equipment Register
February 2009

Manage your Capital
Cover Story, Gary Stansberry
Rental Equipment Register
April 2008

Party Rental Investors say: Buy Buy Buy!
Contributor, Gary Stansberry
Eventline/Special Event Magazine
July 2007

Blueprint for Business
Contributor, Gary Stansberry
Rental Equipment Register
June 2007

Know Where You Stand
Feature Story, Gary Stansberry
Rental Equipment Register
February 2007

Cash is King
Cover Story- Contributor, Gary Stansberry
Rental Equipment Register
June 2006

Improve your Image
Feature Story, Gary Stansberry
Rental Equipment Register
February 2006

Deals that Make Sense

Interview with the RER Editor, Gary Stansberry
Rental Equipment Register
November 2005

Training Day-Are your Employees Prepared?
Cover Story-Contributor, Gary Stansberry
Rental Equipment Register
September 2005

The Keys to Profitability
Cover Story-Contributor, Gary Stansberry
Rental Equipment Register
June 2005

Rental Lessons Lived and Learned
Feature Story; Gary Stansberry
Rental Equipment Register
February 2005

The Do’s and Don’ts of Depreciation
Cover Story, Gary Stansberry
Rental Equipment Register
June 2004

Work On, Not Just In Your Rental Business

Gary Stansberry
Rental Equipment Register
February 2004

The 5 Keys to Rate Control
Cover Story, Gary Stansberry
Rental Equipment Register
April 2003

Improving Dollar Utilization

Gary Stansberry
Rental Equipment Register
February 2003

Five Mistakes Rental Companies Make
Gary Stansberry
Rental Equipment Register
November 2002

Outlooks 2002: I’d Rather be in Rental
Gary Stansberry
Rental Equipment Register
February 2002

Who Will Buy Your Rental Company?
Gary Stansberry
Rental Management Magazine
September 2001

RM Industry Forum
Participant in Industry Forum at Annual ARA Convention, Gary Stansberry
Rental Management Magazine
May 2001

What is Your Rental Company Really Worth?

Gary Stansberry
Rental Management Magazine
February 2001